Brand Ambassador Joe Cabassa, graduates local Absolut specialists

Ludwig G. Estrada, of Pepia Est N.V. reports that 90 attendees enjoyed top-notch instruction when brand ambassador Joe Cabassa, stopped in Aruba for a day, to conduct an official Absolut vodka training.

Pepia Est, the distributor for Absolut Vodka on the island invited a great number of local professional to assist at the Brand Educational Opportunity taking place this week at the Aruba Phoenix Beach Resort, with a full morning session and a packed afternoon class.

Joe Cabassa, a world class Spirits Expert and a Master Bartender, is seen here in action, imparting his vast knowledge to Aruba’s master-mixers.

Joe Cabassa has a true passion for spirits, beverages and the art of Mixology. He is recognized by his peers in the industry as a Spirits Expert and a Master Bartender, true to his motto: “Educate with motivation, flair and enthusiasm.”

As a matter of fact, Cabassa has been the brand ambassador for the past 13 years, teaching bar managers, bartenders, brand managers, sales teams, and consumers in over 70 cities in 33 countries around the world.