Renaissance Convention Center informed and enlightened members of ATCA, Annual Tourism Conference Aruba, for a work session attended by Otmar Oduber, Aruba’s Minister of Tourism and Transportation and key personalities within the island’s hospitality sector.
The forum was greeted by James Hepple, CEO and President of the Aruba Hotel & Tourism Association and by Fritz Israel, Director of Marketing Aruba Tourism Authority.
Minister Oduber welcomed the dignitaries on behalf of the island government, followed by a detailed Aruba Presentation
Deutsch Advertising representatives Jonathan Lange and Jason Moon discussed introducing Aruba in the USA while MSilver & Associates representatives Dawn Weissman Jenks and Colleen McCormick, talked about building buzz on Aruba in the media, on the streets and beyond.
Al Brewer with GG Direct and the Aruba Airport Authority wrapped up the informative part of the morning just before key note speaker Dr. Marcella Daye elaborated on online branding and the Dutch Caribbean
The Renaissance Conference Center then served a delicious and innovative lunch buffet with interactive salad stations, and a magnificent sandwich construction station, followed by delectable deserts.
Pictured here ATCA Opening & General Session, debuting the new Aruba logo, printed on t-shirts for the first time.