Associates Development Program at the Westin

ADF at Westin

The change in name from Human Resources to Talent Resources comes as no surprise for anyone familiar with the Westin brand, as the chain spends equal amounts of creative energy on satisfying its guests and satisfying its associates.

Here on the island the Westin Aruba Resort recently announced a new and exciting initiative to help further develop associates for the hotel and for Starwood in general.

The program is based on personal mentoring and guidance, as 12 carefully-selected hotel associates will be sponsored over the next six months, by professional coaches, namely their own department heads.

Greta de Cuba and Monique Zaandam in charge of the Associates Development Program report that Westin is dedicated to help its associates reach their full potential. The company is also interested in growing the pool of talent for future open positions and aims at providing associates with more career opportunities. The personal mentoring and guidance will deliver the necessary training to enhance performance and help the resort keep the brand promises.

The involvement in the Associate Development Program covers a cross section of the resort as General Manager Matt Balcik will also be sponsoring Rosa Provence, who is the public area coordinator for the housekeeping department.

The program had forty-one applicants, the first time out, and it will be offered on an ongoing basis. Pictured here the program’s first public announcement.